Our approach

As an insurance-owned asset manager, we have a vast amount of experience in fixed income. This ranges from developed and emerging market bonds, to investment grade and high yield.

Our insurance heritage predisposes us to managing risk and focusing on downside protection. As well as offering pooled solutions, we offer bespoke solutions to cater to complex and sophisticated institutional and wholesale client needs.

Embedding resilience in portfolio construction: Where the value is in credit

Investor resilience has been seriously tested during 2020. Colin Purdie and Josh Lohmeier recently took part in a special report by Institutional Investor, where they explain Aviva Investors’ approach to constructing credit portfolios for all seasons.

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Key risks

Investment risk

The value of an investment and any income from it can go down as well as up and can fluctuate in response to changes in currency and exchange rates. Investors may not get back the original amount invested.

Credit risk

Bond values are affected by changes in interest rates and the bond issuer's creditworthiness. Bonds that offer the potential for a higher income typically have a greater risk of default.


Investment grade, high yield and liquidity strategies.

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Developed market rates.

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The case for annuity-style buy-and-maintain credit strategies

Changing the composition of a pension scheme’s credit strategy can be a powerful way to align assets and liabilities better. By adopting the investment techniques traditionally used by insurers, schemes can select the precise characteristics they would like exposure to, to generate the cash flows that they require.

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Need more information?

For further information, please contact our investment sales team.

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